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In 2007, Google declared a marketing campaign against compensated hyperlinks that transfer PageRank.[29] On June 15, 2009, Google disclosed which they experienced taken actions to mitigate the consequences of PageRank sculpting by use on the nofollow attribute on one-way links. Matt Cutts, a nicely-regarded software engineer at Google, announced that Google Bot would no longer address nofollowed links in exactly the same way, to avoid Website positioning company companies from working with nofollow for PageRank sculpting.
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